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As you may already know, Fjällräven means arctic fox in Swedish, which is also what our logo represents. The founder of Fjällräven, Åke Nordin, was so fascinated by the animal during his treks that he decided to name his company after the small and highly adaptable predator that lives in the Swedish mountains under the harshest conditions.
Stepping Into Spring
May 11, 2019You can’t go off in the wilderness unprepared. When...
Spring Has Sprung
March 25, 2019Kids love going on adventures. And Fjällräven Canada...
How to Care For Your Kånken
March 2, 2019We’re not quite sure when it happened, but...
How To Dress For Cold Weather
January 31, 2019Dressing according to the cold weather can be a bit...
G-Loft Supreme, Exceptional Warm Insulation
January 15, 2019Hiking and canoeing become more fun when you have proper...
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